The RealBird® Listing Publisher provides different ways for marketing your
listings, including the industry's most comprehensive and growing list of real
estate marketing widgets. Widgets are compact, dynamic and interactive mini
presentations of your listings. What is special about these widgets is that
anyone can “pick” them up from your website or blog and embed in their website
or blog, and easily share them with their network of friends and family – a
perfect viral marketing tool, resulting in exponential exposure for you.
We provide you with widgets for marketing individual listings and widgets to
share your whole inventory. These widgets can also be used with your sold
listings to create an online portfolio to show your sales achievements.
Mini Single Property Website Widgets
Mini single property websites offer a great way to embed your listings
in other websites and in your blog posts. They also provide viral
marketing features. You and your audience can share and further
propagate them starting from your own site. As an example, see below
Janie Coffey's listing on RealBird. Note the "Get and Share" button below the
link. Go ahead, grab the widget and post it on your Facebook account or share
it via your favorite social network. The Mini Single Property Website retains
the custom theme of your single property website including the novel background
photo theme feature.
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Example (Courtesy of Janie Coffey)
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Featured Listings Map widget
The featured listings map widget shows your listings on an embeddable,
interactive map. Plug it into your website or blog or use it in a full-screen
version via regular links.
Example (Courtesy of Bill Gassett)
Sold Listings Map widget
Use the the sold listings map widget to inform clients about your
expertise by displaying your sales history on a map. Like the
featured listings map widget, this can be embedded into your website or
blog.
Example (Courtesy of Roland and Linda Hauhe)
Widgetbox listing widgets
You can use your RealBird property feed with Widgetbox, the popular widget
serving platform. This service also provides a variety of viral marketing
features and excellent search engine referrals.
Example using the RealBird RSS feed and WidgetBox (Courtesy of Leigh
Wilson)
Widgets using PageFlakes.com
As an example of the variety of features and the flexibility of
the RealBird service, please see below another example of a
widget, made using PageFlakes service. Example (Courtesy of Brenda
Magness)
"Just listed" sidebar widget
The "Just listed" widget provides a compact side-bar badge for your website,
blog and ActiveRain profile to promote your properties.
Example (Courtesy of Christopher Thiemet)
Email signature widget
Using your RealBird listing RSS feed with FeedBurner, you can easily create an
email signature widget and embed it automatically as a statitionary in every
email your send. As the "mother of all viral marketing", the email widget is a
great way to promote your listings every time you contact your prospects or
while farming. When your recipients forward your email, your email signature
widget travels with it to new destinations. This widget requires a
one-time setup and from there on it is automatically updated whenever you enter
or change a listing in your RealBird account.
Email signature widget example (Courtesy of Alan Gregg)
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Grab this Headline Animator
RSS feed and widgets. Did we say GeoRSS with Media extension?
All your listings are available in a handy RSS feed format. We also provide you
convenient ways and instructions on how to "widgetize" them via popular widget
platforms, such as Widgetbox, FeedBurner, PageFlakes. Your RSS feed also
contains the longitude and latitude coordinates of the property (hence the
GeoRSS name) and the primary photo for maximum reusability . Literally, there
are dozens of different ways to promote your listings via RSS and widgets.
See our blog for ongoing coverage of case studies and best practices
Private labeled driving directions
Put your photo or logo and contact info on all driving directions
printed by your clients. This is a powerful advertising method to
promote yourself online and in print. Provide maps, aerial photos, 3D flyovers
and local points of interests: all with your own brand.
Example (Courtesy of Alan Deckel)